You can create basic Google AdWords Search and Display campaigns with Eventbrite Marketing Tools.
Google search and display campaigns are useful for any Eventbrite creator that advertises an activity-related event that people commonly search for (like "Cooking classes near me," "Yoga classes in Los Angeles," etc.) They're also good if you're competing with secondary ticketing markets for your events and need to make sure your listing appears higher in the search results.
In this article
- Event ticket-seller certification application
- Install your Adwords Pixel on Eventbrite
- Create a Google Ads Search campaign
NOTE: If you're working with limited marketing budgets, you may see better results with Facebook and Instagram ads, as Google campaigns can be a bit more expensive.
Event ticket-seller certification application
This is a required step to advertise with Google ads (for all ad formats and extensions). You can apply for certification here .
Install your Adwords Pixel on Eventbrite
Learn how to add your Adwords Pixel to your event.
Create a Google Ads Search campaign
Learn how to create a search campaign here .